What is competitor analysis in SEO?

Competitor analysis in SEO is the process of researching your rivals' keyword rankings, backlinks, traffic, and content to identify gaps and opportunities. RanksPro gives you a complete data-driven picture of what your competitors are doing right.

How do I find my SEO competitors?

Enter your domain in RanksPro's competitor analysis tool and it will automatically identify websites ranking for the same keywords as you. You can also manually add specific competitors you want to monitor.

What is a keyword gap analysis?

A keyword gap analysis shows keywords your competitors rank for that you don't. These are prime opportunities to create or optimize content. RanksPro's gap analysis includes search volume, difficulty, and traffic potential for every gap keyword.

Can I compare multiple competitors at once?

Yes. RanksPro lets you add and monitor multiple competitors per project — up to 15 on the Ultimate plan. You can compare their rankings, backlinks, domain authority, and traffic side-by-side in one dashboard.

How does competitor backlink analysis help my SEO?

By seeing exactly who links to your competitors, you can identify high-authority websites in your niche that might also link to you. Replicating competitor backlinks is one of the fastest ways to build link authority and improve rankings.

✦ Competitor Intelligence

Top SEO Competitor Analysis Tool

Use RanksPro to monitor and evaluate your rivals and obtain a competitive edge through insights based on data. This competitor analysis tool gives you a thorough understanding of your rivals so you can delve deeper and gather more insightful data.

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Total Traffic (Organic + Paid)

Track AI Overview Keywords

Top Ranking Queries

Backlink Profile Monitoring

✦ Features

Want to know where you are ranking on Google for all your targeted keywords?

RanksPro lets you filter and throw in all the keywords that you are indexed for to accurately measure where you stand in organic search results.

Best SEO Tool for Competitor Analysis — All-in-One Overview

To stay ahead of the best-performing companies in your niche, evaluate and apply the data using RanksPro's competitor analysis tool. Get a detailed SEO overview of any domain — total organic keywords, organic monthly traffic, backlinks and AIO keywords — broken down by country with full traffic trend charts and SEO keyword distribution.

Total Organic Keywords, Monthly Traffic, Backlinks & AIO Keywords at a glance
Country-level breakdown (US, UK, CA, AU, IN and more)
Total Traffic Trend chart: Organic vs Paid by region
SEO Keywords Distribution across markets

Analyze Top-Ranking Organic Queries

RanksPro provides a complete list of keywords your competitors are ranking for — the best-performing keywords with monthly search volume, current position, and country flag. Filter by word count, volume, or include/exclude terms, then add winning keywords straight to your Rank Tracking project.

Full organic keyword list with Volume, Position & Last Updated
Filter by Track Status, Word Count, Volume and custom keyword groups
Country flags so you instantly see geo-distribution
One-click 'Add to Rank Tracking' or 'Add to list' for any keyword

Track AI Overview (AIO) Keywords Your Competitors Win

AI overviews are becoming valuable real estate in the SERP landscape. RanksPro scans and tracks every keyword that triggers AI Overviews and shows which competitors are gaining visibility — with search volume, current position and last-updated timestamp so you can react fast.

Dedicated AIO Keywords table — see exactly which queries trigger AI Overviews
Position, Volume & Last Updated for every AIO keyword
Spot competitors winning AI real estate before you do
Export AIO keyword lists or push them into your tracking project

500M+

Tracked Domains

500M+

Keywords Analyzed

Daily

Data Refresh

124M

Search Volume Examples

✦ Use Cases

Built for every team that cares about ranking

From solo SEOs to global agencies — RanksPro adapts to the way you work and reports the way your stakeholders expect.

SEO Strategists

Build competitive strategies based on real data

Product Teams

Understand market positioning through search data

Investors

Evaluate companies by their SEO performance

Agencies

Deliver competitive analysis reports to clients

Competitor Analysis helps you in multiple ways — for free

Total Organic Keywords, Monthly Traffic, Backlinks & AIO Keywords at a glance

Country-level breakdown (US, UK, CA, AU, IN and more)

Total Traffic Trend chart: Organic vs Paid by region

SEO Keywords Distribution across markets

Full organic keyword list with Volume, Position & Last Updated

Filter by Track Status, Word Count, Volume and custom keyword groups

Explore related features

Keyword Research

Backlink Checker

Rank Tracker

FAQs

Frequently Asked Questions

Everything you need to know — answered.

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